• Arizona Cap Company

A Brief History of the T-shirt

The T-shirt. No longer just for bachelors.


Oh, the old reliable T-shirt! Whether it's a sueded Next level, or 100% cotton that will outlast the apocalypse, the T-shirt is an iconic American style.


Here is a little history of the T-shirt from the New York Times Magazine, "In 1904, the Cooper Underwear Company ran a magazine ad announcing a new product for bachelors. In the “before” photo, a man averts his eyes from the camera as if embarrassed; he has lost all the buttons on his undershirt and has safety-pinned its flaps together.


In the “after” photo, a virile gentleman sports a handlebar mustache, smokes a cigar and wears a “bachelor undershirt” stretchy enough to be pulled over the head. “No safety pins — no buttons — no needle — no thread,” ran the slogan aimed at men with no wives and no sewing skills.

two men one with a missing button the other with a t-shirt
An ad depicting one of the very first t-shirts

Someone in the U.S. Navy must have seen the logic in this, because the following year, the quartermaster’s office specified that sailors should wear undershirts with no buttons under their uniforms; soon thousands of men became acquainted with the comfort of the cotton pullover."


You don't have to be a young bachelor, or military personnel to sport the ever comfortable, always perfect fit, T-shirt. To see our collection of comfortable, quality t-shirts, click here.

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